We’re all (probably) aware that SEO stands for Search Engine Optimisation – the process of making your site “search engine friendly” such that it attracts multiple visits from people performing relevant search queries – but there are some other definitions of SEO that have been somewhat overshadowed by the internet marketing version.

For instance, there is the term Senior Executive Officer – a rarely used term that is probably more commonly replaced nowadays with Chief Executive Officer (possibly in order to differentiate the role from the more famous search related term).

South Eastern Ohio – self-evidently a region in North America.

Seasoned Equity Offering / Secondary Equity Offering – a further offering of shares from an already publicy traded company.

Society of Education Officers – a group that was merged into the Confederation of Education Service Managers, a UK-based association for those involved in education.

Special Exemption Order – a legal term denoting a special order from a district council regarding land access rights.

Obviously, none of the above have made it into what might be called “common usage”, so I’m happy to stick with the definition of SEO that I know the most about. (ie driving traffic to websites through the major search engines).