Content Marketing Service
SEO Content Success
If your business has a blog, you’re almost certainly disappointed with its effect so far.
And you’ve probably wasted plenty of time and money on trying to generate non-existent enquiries from your social media and search traffic.
If the above 2 statements don’t fit your experience, then congratulations – you’ll have no need of this service. If, on the other hand, you’re still looking for that elusive online success you’ve been promised – read on.
Because you can generate sales through the internet, if you adopt the right approach – one that focuses on targeted activity, rather than acting like a headless chicken.
Effective Blog Content, Social Media and SEO for Your Website
The key to driving sales through your online activity is to ensure you generate content that people are actually interested in for your website, blog and social accounts. (Then approach the right people to link to your fantastic content, to generate good search engine rankings).
Hardly a revelation to most people, I agree, but if everyone knows it, why are there so few people acting on it?
The number of corporate blogs and Facebook / Twitter profiles I see on a daily basis that contravene the one simple principle about content is ludicrous.
If your blog is the same as 95% of the ones I come up against, it is 1 of these things:
1) A Ghost Town – with no new posts in the last several months
2) Boring – the only content being dull factual information about your company or the industry you operate in
3) Both of the above!
Let’s have a bit more of a look at these 2 main problems.
1) Ghost Town
We’ve all been there, starting off with great enthusiasm and spending more time than we originally anticipated on a new project – namely the company blog and Facebook / Twitter accounts. Only to realise that it actually takes quite a bit of time and effort, especially when trying to come up with new things to say on a regular basis.
So, eventually, the frequency of the posts slows down and the length of the blog posts decrease, to the point where you decide it isn’t really worth updating the blog anymore at all, and nobody ever reads your Facebook posts or Tweets anyway. But you may as well keep the previous posts online as you read somewhere that content is good for Google rankings so you wouldn’t want to harm your chances there.
2) Boring
No doubt there are a few things that people are interested in about your company / industry, but once you’ve written about those, what more is there to say? Who could possibly be interested in the finer details of whatever it is that you do, when even you and the people you work with are bored with them on occasion?
It’s all very well suggesting that you should be updating your blog on a regular basis, but with what? What could possibly be said that anybody would find of any interest about our business / product? So you fill your blog, Facebook and Twitter with corporate information, insider industry information, possibly even – if you’ve thought a little more “out of the box” – predictions for where the industry is headed. No wonder people think they are boring…
So what’s the solution?
I’m glad you asked. I’ve been involved in developing blog content for over 10 years, and first used Twitter in 2008. Over all that time, I’ve been on a mission to revamp people’s content such that it can actually work for them, rather than being something they simply feel they must do.
So I’m offering the Intergration SEO Content Marketing service especially for people who want to generate sales enquiries from their website and Facebook / Twitter presence, through developing interesting and engaging content that people will actually want to read, then ensuring that content attracts quality inbound links for search engine purposes – at all times with the primary purpose of getting the site visitors to contact you for a sales enqiry.
If you’re happy with the way your current online marketing activity is generating leads for you at the moment, that’s great – you’ll have no need of my assistance.
But if you want to really make the most of things and drive more sales, check out the services on offer above for more on how I can help.
You can get in touch on 020 8769 7055 or via the Contact page
Intergration.co.uk, 85A Leverson Street, London SW16 6DG